Jonas Brothers

The Jonas Brothers are one of the biggest boy bands in the world and they are also self-confessed fans of K-pop. In particular, Kevin Jonas, who is the eldest in the group, has said that he can watch 24 hours straight of K-pop videos! Sounds like he’s one hardcore fan of the genre. So, who are his favorite groups? BTS and BlackPink. These guys are such fans that they even took inspiration from these groups when it came to creating the concept for the video for their single Sucker.

For the video, they placed emphasis on visuals instead of the narrative. According to the group, they were “looking for what’s working right now” and they certainly made the right choice since K-pop is one of the biggest trends at the moment. We can see why they chose to make this investment and made it work for their benefit!